“WHAT WOMEN REALLY WANT insightfully examines the varied and complex views of American women today—women who know their power and are using it to shatter glass ceilings and cultural stereotypes. Women are demanding an America that better meets their needs and aspirations when it comes to work, health care, economic security, and national security. This book reminds us of the sacred duty of the Congress to heed these powerful voices.”
—U.S. House of Representatives Minority Leader Nancy Pelosi (D-CA)
“This book is better than a crystal ball—it shows how women are, and will be, the economic and political force of the new millennium. Lake and Conway lay out cultural trends that are that unusual combination of convincing and surprising. Forget Dr. Laura and The Surrendered Wife—in a country where women earn 57% of college degrees, What Women Really Want showcases the real facts about social trends for women. If you want to understand where the country is going, read this book.”
—Jean M. Twenge, M.D., Ph.D, author of Generation ME
“The portrait that Lake and Conway coax from their numbers will be illuminating and fascinating for women and their partners. What Women Really Want will also be an important resource for marketers and political campaigns.”
—Nicols Fox, author of Against The Machine. Read the review in The Washington Post
