About the Authors
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Celinda Lake is president of Lake Research Partners, a research-based strategy firm in Washington, DC, working with a wide range of clients that require high-quality research. She is one of the Democratic Party's leading political strategists, and has worked with a number of progressive organizations, including EMILY's List, The White House Project, Planned Parenthood, The Unmarried Women's Project, Sierra Club, the AFL-CIO, Human Rights Campaign, and SEIU. Lake is one of the nation's foremost experts on electing women candidates and on framing issues to women voters. Lake has also been partner and vice president at Greenberg-Lake and has served as political director of the Women's Campaign Fund. |
Kellyanne Conway is President and CEO of THE POLLING COMPANY, INC./WomenTrend. She has provided primary research and advice for clients in 46 of the 50 states and has directed hundreds of demographic and attitudinal survey projects for political races, trade associations, and Fortune 100 companies. Kellyanne is an attorney, a nationally regarded expert on women consumers, and a regular commentator on national network and cable television. Kellyanne has worked for a diverse portfolio of corporate, political and non-profit entities, including Major League Baseball, ABC News, Lifetime Television, Martha Stewart Living Omnimedia, Cendant, Grocery Manufacturers of America, Mass Connections, Heritage Foundation, Republican National Committee, National Rifle Association, and Family Research Council. |
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